Ponybuy Finds Spreadsheet
Founded in 1949 by Kihachiro Onitsuka, Asics
Onitsuka started the company with the aim of helping Japanese youth regain a sense of pride and purpose through sports in the aftermath of World War II. The first product he produced was a basketball shoe, which he designed after studying the movement of basketball players. This innovative approach to shoe design laid the foundation for Asics' reputation for combining cutting-edge technology with superior craftsmanship. In 1977, Onitsuka Co. merged with two other companies, GTO and JELENK, to form Asics Corporation. This new entity expanded its product line to include a wide range of athletic footwear, apparel, and accessories, catering to various sports and activities. Asics has consistently pushed the boundaries of athletic footwear technology. One of its most significant breakthroughs was the development of the GEL cushioning system
Over the years, Asics has introduced numerous iconic models, such as the Gel-KayanoGel-Nimbus
In recent years, Asics has also embraced sustainability as a core value. The brand has launched initiatives to reduce its environmental footprint, such as using recycled materials in its products and implementing eco-friendly manufacturing processes. Additionally, Asics is dedicated to supporting local communities through various sports programs and charitable activities, ensuring that its impact extends beyond the realm of athletics. From its inception as a small footwear company to its current status as a global leader in sportswear, Asics
From Humble Beginnings to Global Recognition
Technological Advancements and Iconic Products
Commitment to Sustainability and Community